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Business Model Canvas

> Explore and brainstorm together

Participants will seek to build a business model, generally starting from an idea: the value proposition. To support or disprove this value proposition, participants will explore the ‘customer’ side in order to green light the target and the way to reach it. Next on the list is the ‘production’ aspect, by identifying the activities and resources required for implementing the value proposition. To finish, they’ll look at the ‘financial’ angle, which will provide a complete and realistic picture of the business model.

About the author

Author Beekast Beekast

Promote collective intelligence during your meetings, lead participatory workshops or add some energy to your meetings, drawing inspiration from Beekast’s activity templates.

Icon board
Icon canvas
Board / 
30 to 60 min
2 to 30
Build a business model for a new activity.
The flagship tool of strategic marketing, the Business Model Canvas was initially a must for start-ups before being adopted widely by all companies.
Author Beekast Beekast